Paid traffic doesn't do you any good if it's the wrong kind. We build campaigns around the jobs you actually want to book, then track results back to booked work instead of leaving you to guess from a pile of click numbers.
Call (775) 444-9650We build and run search campaigns around the services that actually make you money, not just whatever job happened most recently. Ads get written, targeting gets locked to the neighborhoods you really work, and negative keywords go in early so you're not paying for someone searching how to fix it themselves. You get a monthly report showing cost per lead, tied to the campaigns and keywords that produced it. See our Google Ads management service →.
Local Services Ads is the pay-per-lead spot that shows up above the map pack, and getting approved means walking through license, insurance, and a background check that trips up more contractors than it should. We handle that verification for you, then run the budget and the incoming leads once you're live. When a lead turns out to be junk — wrong number, outside your service area, a telemarketer — we file the dispute and get the credit back. Read more about our Local Services Ads management →.
Once campaigns are live, the work doesn't stop. We check spend daily, test ad copy and landing pages against each other, cut keywords that burn budget without ever producing a call, and move bids up or down by neighborhood and time of day. More of what you're spending ends up on searches that turn into work, less of it disappears into clicks that were never going to call anyway. See our pay-per-click management service →.
A click isn't a customer. We install conversion tracking and analytics correctly, then sit down with you to define what actually counts as a lead for your business: a call over two minutes, a form fill, a booked appointment. Once that's connected, you can look at ad spend next to the jobs it actually produced instead of guessing from a dashboard full of clicks. More on conversion tracking setup →.
Every call gets traced back to where it actually came from, whether that's your website, an ad, or a listing. Call tracking numbers get set up carefully so they don't wreck the name, address, and phone consistency your local rankings depend on — a mistake that undoes SEO work in the process of trying to measure it. Calls get logged too, so you can go back and listen to how a lead was actually handled. Details on our call tracking setup →.